How to re-brand your brand

Looking back, our very first labels were horrible. The colors were not right for our brand, we ordered too many, and I promised myself to really think through the design and make sure it's exactly what we wanted for the next round.

We went to beauty supply and big-box stores, and walked the aisles and studied the product labels in the same category and developed new concepts for designs. It took about a month to finalize the new design, but we were so pleased and continue to get great feedback about the new labels.

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